Hello & Welcome!
Second Nature is a leading publisher of design-led greetings cards and other paper products. We're a family-run business based in the UK for over 35 years with full sales coverage throughout the UK & Ireland. We pride ourselves in handmade and hand-crafted cards as well as our award winning 3D Second Nature Pop Ups. Our other brands include Champagne, Yours Truly and Express Yourself MIP (Make it Personal).
Thank you for your interest and to all of our very supportive and loyal customers - you're a BIG DEAL to us!
NOTE: This is a TRADE ONLY site. Consumers can 'SHOP NOW' to purchase Pop Ups and Craft products directly.
We have continued to supply products during the pandemic however please bare with us if delivery times are slightly slower than usual!
About us
Established in 1983, we've been publishing innovative, design-led greetings cards ever since. Second Nature was one of the first to introduce hand-crafted greetings cards in the UK and has continued to innovate in this area. Our cards are sold in a variety of UK independent retail outlets as well as 40+ countries worldwide. We're renowned for our core brands of hand-crafted cards such as Champagne, as well as our award-winning Second Nature Pop Ups, Yours Truly and Express Yourself MIP crafting products.
London and Isle of Wight
Our head office and bustling design studio is based in the heart of
Notting Hill, London.
Our highly regarded customer services team and extensive warehousing facilities are based on the lovely
Isle of Wight!
Second Nature Cards
Second Nature is renowned for its design and innovation in hand made and hand-finished cards. We publish a diverse collection of cards with a wide range of retail price points from 99p- £12, including flat cards, juvenile ages, humour, fashion and trend. We have over 1000 cards in our model line, covering the vast majority of occasions, relations and seasons so hopefully there's something for every type of retailer, from value to high-end! To discover our full ranges, please log in or register on our website (trade only). Alternatively, please call our customer services team who will be happy to arrange for one of our dedicated Sales Consultants to visit you.
Second Nature Pop Ups
These Henry Cole Classic award winning Pop Up greeting cards are a wonderful personal gift to treasure. Each card automatically 'springs to life' when removed from its envelope. These truly unique paper sculptures can be folded flat for mailing and stored for years to come. There are 60+ designs in the everyday range including open and occasions as well as stunning designs in Valentine's Day, Mother's Day and Christmas. All available with a range of merchandising solutions.
Express Yourself MIP (Make it Personal)
Express Yourself MIP is the home of innovative stick-on decorations (toppers) and crafting products for a host of craft and scrap booking applications from card making through to gift personalisation. We pride ourselves in bringing exciting design-led fashion and lifestyle products using the latest fabrics, glitters, sequins, ribbons and themes to enable the user to enhance and personalise cards, gifts, tags, gift bags, photos and scrapbooks with relative ease.
Our new Make it Personal programme gives retailers the opportunity to offer their customers an instant personalisation service for both greetings cards and ancillaries (such as gifts, wrapping and tags) with 70+ captions, numbers, alpha letters and 12 beautifully designed cards to suit most occasions.
A wide range of merchandising solutions are available for Express Yourself MIP.
Yours Truly Cards
Yours Truly is a diverse collection of over 150 hand-finished cards providing outstanding value and exceptional margin opportunities for the retailer. With a recommended retail from 99p-£1.49 these are some of the best value hand-finished cards on the market at present. General Birthday, Captions and Blank cards are all available and are individually cello-wrapped.
We can provide 48/72 pocket spinner programmes and up to 4ft of planned display. Exclusively available from Second Nature Ltd.
Really Wild Cards
Introducing exceptionally funny and brilliant talking cards from Really Wild Cards!
We've teamed up with Really Wild Cards and the leading voiceover artist, comedian and celebrity impressionist, Darren Altman to create a unique collection of talking greeting cards. A must have in any specialist greeting card outlet! Guaranteed to bring a smile to both sender and recipient. Scroll below for a celebrity soundbite snapshot!
Exclusively available from Second Nature.
Quitting Hollywood
We're proud to present a large collection of greeting cards from a leading publisher of humour cards, Quitting Hollywood. Pushing boundaries and innovation are the guiding principles of everything they do. Ranges include Paw Play, with adorable photography with a tongue in cheek edge, and Twisty, a play on nostalgic photography and risqué editorial, bound to make you laugh out loud!
Exclusively distributed by Second Nature.
Get Set Make
Kids get crafty with this stunning collection of activity packs, from colouring in with a touch of WOW to beautifully designed felt masterpieces which can be used time and time again. The range includes a magic wand, slippers, shaped bags, frames and lots more! Made from the highest quality materials and rigorously tested to meet CE regulations. No glue, scissors or other accessories required, perfect for on the go or as a gift, party activity or just for fun at home. A real must have for department stores, specialist gift shops, toy shops, garden centres and hobby & craft outlets. Now GET, SET, MAKE!
Make a Wish
Second Nature is delighted to present to you an adorable range of WishStrings® Wish Bracelets and Pocket Hugs. These adorable handmade gifts are a wonderful token of love, friendship and support, particularly during these recent times. Perfect for a wide range of retailers, from specialist card and gift shops to beautiful boutiques and garden centres.
Make a Wish
'A Tiny Wish, A Big Dream'
Exclusively distributed by Second Nature
WishStrings®
Second Nature is delighted to present to you an adorable range of WishStrings® Wish Bracelets, a gorgeous handcrafted charm bracelet to tie on as a token of love and friendship. Each WishStrings® bracelet is presented on a beautifully designed card with an inspirational saying, quirky graphics and empowering words.
The base of each card reads:
'Make a Wish, tie on the bracelet,
when the thread wears thin and breaks away,
your wish will come true so they say!’
A WishString® is the perfect accompaniment in a greeting card, a postal gift or just because you care! Available as a slimline spinner programme with a range of sending situations, perfect for card and gift retailers.
Wish Token Pocket Hugs
Part of the "Make a Wish" family, a Pocket Hug is a unique and adorable laser engraved wooden heart which makes a wonderful keepsake gift for a loved one to treasure always. Each Pocket Hug is presented on a beautifully designed card with an inspirational saying, colourful graphics and empowering words.
The back of each gift card reads:
'Hold me tight and make a Wish'
There is a dedicated space for a personalised handwritten message to be added.
Pocket Hugs are available together with WishStrings® on a beautifully curated spinner progamme.
Card Gallery
Just a little preview of some of our ranges and products. Trade customers can browse and shop the entire range by logging in or registering on our trade website.
Introducing exceptionally funny and brilliant talking cards from Really Wild Cards!
We've teamed up with Really Wild Cards and the leading voiceover artist, comedian and celebrity impressionist, Darren Altman to create a unique collection of talking greeting cards.
Politically Incorrect
25 amazing impressions of high-profile celebrities, in a card.
Click on Donald Trump to listen!
Shop Now!
(Non-trade customers only)
We aim to ship out all orders same day (domestic and international) if placed by 12pm.
NOTE: During the COVID-19 outbreak we will aim to fulfil orders as quickly as possible but there may be some delays.
Express Yourself MIP
With over 250 stick-on decorations hopefully you'll find something exciting to get your project started.
Express Yourself MIP is the home of handmade stick on pieces for card making, scrap-booking and one of a kind moments crafted into memories.
Second Nature Pop Ups
With over 60+ designs, this collection of award winning Pop Up greeting cards are a wonderful personal gift to treasure.
We regularly receive comments from very happy customers who are both astonished and delighted with their purchase having made someone’s day…
Design Opportunities
We have a dedicated in-house design team, mock-up artists, as well as a number of freelancers who just love designing for us!
So whether you're a freelancer, a senior designer or fresh out of college and looking for an internship we're always open to new
talent.
If you think you have what it takes, please send examples of your work in whichever format you like to design@secondnature.co.uk
However due to the high volume of submissions we are unable to respond to everyone nor provide personal feedback. We will be in touch to the extent that we feel that your styling is suitable for Second Nature.
Please note that due to the challenging economic situation brought about by the COVID-19 outbreak, we will not be in a position to recruit new talent into our London studio for the foreseeable future.
Contact Us
Whether you're a retailer, artist, distributor or agent please contact us if you would like any further information
Facebook
E-mail
hello@
secondnature.co.uk London Head Office
10 Malton Road
London W10 5UP
Customer Services & Distribution
Units 1-4 Enterprise Way
Cowes, Isle of Wight PO31 8AP
Phone
+44 (0)1983 209 590
